The graphic design world is no longer limited to hipster nerds or techies way beyond electronic years. The fashionably inclined have taken note of the industry's forward technology movement and have infiltrated more then just our wardrobes. Catherine Cardelucci is contributing to the masses by showing her stylish talents both on and off the computer.
Name: Catherine Cardelucci
Major: Graphic Design
College Fashionista: How does graphic design and fashion go together?
Catherine Cardelucci: Graphic design actually contributes enormously to fashion. People tend to think that it’s just about packaging, posters and websites. But not only do graphics visually make their way on clothing as logos and textile patterns, graphic design is also the basis of fashion design. Garments start from technical graphic renderings that are later produced into luscious apparel. If you look deeper into your favorite designer you will realize that their identity and branding is just as important as the garment itself. Look at Louis Vuitton for instance. It would not be what it is without its iconic trademark “LV” pattern. Their simple graphic is what gives the brand its identifiable status.
CF: How does one acquire their graphic style?
CC: Some people are lucky enough to be born with a unique graphic style and others acquire it from their surroundings. I am very simple and extremely organized. My bedroom feels as if Clorox® bleach has personally endorsed itself against my white walls, bedding and frames. This simplicity definitely shows in my work. I am all about bold colors that contain a small amount of elements that are carefully placed. In the end the purpose is to achieve the perfect scale and balance.
CF: Is there anyone in the fashion or art industry you think is taking the next step in regards to their use of technology?
CC: I don’t think that there is one specific designer or artist because the creative industry itself is quickly moving into that direction. Many designers are making the move from printed look books to digital editions on custom flash drives, which is somewhat innovative and sustainable. It is amazing how tech savvy artists are getting.
CF: How would you describe your personal fashion style?
CC: My style isn’t influenced by a certain era or even with what is on trend today. I’m drawn to certain pieces because they are bold in color and lavish in fabrics. Whether I’m casual or dressy I always go monochromatic. My closet is organized by color so when I get dressed for the day I automatically go for one hue. I usually look like a walking Pantone swatch wearing a head to toe outfit in different shades of one color.
CF: What's the best part about FIDM and your personal address being in Downtown L.A. ?
CC: Downtown L.A. has become my home. Even as I sit on the 110 Freeway in bumper to bumper traffic there is a sense of calmness and comfort that overcomes me once I see the skyline. Every aspect of downtown is exciting and somewhat chaotic. The energy is fast paced and creative keeping the right side of my brain going. There is always something exciting going on every day. Whether it is an incredible gallery opening or a music festival I feel like I could never get bored.
CF: Your major is still quite exclusive at FIDM. Do you find that your peers are less competitive and more supportive of each other’s work?
CC: My major is one of the smallest at FIDM but it is definitely growing. My classes consisted of only 15 students per class with around 60 students to my graduating class. We became a little family. We all became very close and supportive of each other. Of course there was always the one student whose work we would all envy but in the end there wasn’t really a big competitive nature between us. We all had very different styles and taste so there were never copycats. I used to go to the library and rent a compilation of about Pixar and Disney movies and a bunch of “GD-ers” would come over. We would all sit around with our Macbooks and work on our projects until the sun came up. Although the graphic design major may be the smallest it is also the most dedicated and hard working.
How To: The next few months are all about celebrations and you can’t arrive at the best festivities without the perfect LBD. If you’re feeling modern and refined, try a tailored shift dress with tights and a leather bootie. For polite feminine sex appeal, try a lace slip dress accentuated with delicate jewelry and a skinny belt. You can even go chic with a boyish touch with a Peter Pan collar style paired with bold flats. The LBD has become the ultimate fashion staple because not only will it stay in style, but you will also never run out of ways to wear it.